{"id":16228,"date":"2025-10-16T09:12:07","date_gmt":"2025-10-16T14:12:07","guid":{"rendered":"https:\/\/www.farmjournal.com\/?p=16228"},"modified":"2025-10-16T09:27:05","modified_gmt":"2025-10-16T14:27:05","slug":"new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend","status":"publish","type":"post","link":"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/","title":{"rendered":"New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend"},"content":{"rendered":"\n<p><strong><em>Kansas City, Mo.,<\/em><\/strong><strong> (Oct. 16, 2025)<\/strong> \u2013 <a href=\"https:\/\/www.farmjournal.com\/\">Farm Journal<\/a> has launched a new ad insights tool, which is the agriculture industry\u2019s first universal digital advertising analytics solution designed specifically for agrimarketers who want to measure, optimize and prove the impact of every digital dollar.<\/p>\n\n\n\n<p><a><\/a>As digital budgets grow and audience attention fragments across channels, agrimarketers need more than siloed reports. They need a single view of what is working and what is not working. Farm Journal\u2019s ad insights tool delivers that clarity, providing a unified, real-time analytics resource that connects all major platforms and ad formats in one place.<\/p>\n\n\n\n<p><a><\/a><strong>A Unified Analytics Command Center for Modern Agrimarketing<\/strong><\/p>\n\n\n\n<p><a><\/a>Agrimarketers face increasing complexity in campaign management, measurement and optimization. This new tool answers this challenge by delivering a single, holistic dashboard that spans programmatic and endemic advertising, including display, social, native, CTV, video, digital out of home, connected audio, email and text messaging. The tool is integrated with all leading platforms including Google Ads, Facebook, YouTube, TikTok, SnapChat, LinkedIn, The Trade Desk, Simplifi, StackAdapt and Google DV360.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"582\" src=\"https:\/\/www.farmjournal.com\/wp-content\/uploads\/2025\/10\/ad-insights-2025-line-green-1024x582.webp\" alt=\"\" class=\"wp-image-16235\" srcset=\"https:\/\/www.farmjournal.com\/wp-content\/uploads\/2025\/10\/ad-insights-2025-line-green-1024x582.webp 1024w, https:\/\/www.farmjournal.com\/wp-content\/uploads\/2025\/10\/ad-insights-2025-line-green-300x170.webp 300w, https:\/\/www.farmjournal.com\/wp-content\/uploads\/2025\/10\/ad-insights-2025-line-green-768x436.webp 768w, https:\/\/www.farmjournal.com\/wp-content\/uploads\/2025\/10\/ad-insights-2025-line-green.webp 1415w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Achieving Value Beyond Clicks: Advanced Metrics and Benchmarking<\/strong><\/p>\n\n\n\n<p><a><\/a>Farm Journal\u2019s ad insights tool delivers true performance measurement by moving beyond traditional CTR-driven reporting, including reach, frequency, engagement, video completion and content consumption metrics, so that marketers can identify what truly resonates with high-value producer audiences. Benchmarking tools compare reach, frequency and performance against industry standards to help agrimarketers make informed decisions on segmentation, creative and channel mix.<\/p>\n\n\n\n<p><a><\/a><strong>Solving the Complexity of Multichannel Ag Campaigns<\/strong><\/p>\n\n\n\n<p><a><\/a>Whether an ad budget is in the millions or in the thousands, agrimarketers often face difficult choices about segmentation, reach and frequency. This tool empowers users to optimize budget allocation for maximum impact with performance benchmarks by audience size, geography and crop\/livestock categories. Make data-driven decisions on new tactics, such as CTV and connected audio, with clear ROI comparisons.<\/p>\n\n\n\n<p><a><\/a><strong>A Strategic Leap for the Ag Industry<\/strong><\/p>\n\n\n\n<p><a><\/a>\u201cIn today\u2019s digital landscape, agrimarketers need more than just data, they need insight, context and confidence,\u201d said Prescott Shibles, Farm Journal CEO. \u201cThis ad insights tool delivers measurable value, transparency and performance benchmarks in ways the industry has never had before.\u201d<\/p>\n\n\n\n<p><a><\/a>Farm Journal\u2019s ad insights tool is available at no charge to all agencies, marketers and consultants who are ready to accelerate their growth and maximize the impact of every dollar spent.<\/p>\n\n\n\n<p><strong>About Farm Journal<\/strong><\/p>\n\n\n\n<p>Farm Journal is the nation\u2019s leading business information and media company serving the agricultural market. The company serves the row crop, livestock, produce and retail sectors through branded websites, eNewsletters and phone apps; business magazines; live events including conferences and tradeshows; nationally broadcast television and radio programs; and an array of data-driven, paid information products. Farm Journal owns the online equipment marketplace, Machinery Pete LLC. Trust In Food is a Farm Journal initiative dedicated to accelerating the adoption of conservation practices and regenerative agriculture in ways that work for producers and enhance connection to consumers. In 2010, the company established the non-profit, public charity, Farm Journal Foundation, dedicated to sustaining agriculture\u2019s ability to meet the vital needs of a growing population through education and empowerment.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kansas City, Mo., (Oct. 16, 2025) \u2013 Farm Journal has launched a new ad insights tool, which is the agriculture industry\u2019s first universal digital advertising analytics solution designed specifically for agrimarketers who want to measure, optimize and prove the impact of every digital dollar. As digital budgets grow and audience attention fragments across channels, agrimarketers [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":16235,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[6],"tags":[],"post-author":[],"class_list":["post-16228","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend - Farm Journal<\/title>\n<meta name=\"description\" content=\"New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend - Farm Journal\" \/>\n<meta property=\"og:description\" content=\"New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/\" \/>\n<meta property=\"og:site_name\" content=\"Farm Journal\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/FarmJournal\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-16T14:12:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-16T14:27:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.farmjournal.com\/wp-content\/uploads\/2025\/10\/ad-insights-2025-line-green.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1415\" \/>\n\t<meta property=\"og:image:height\" content=\"804\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Farm Journal\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@FarmJournal\" \/>\n<meta name=\"twitter:site\" content=\"@FarmJournal\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Farm Journal\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/\"},\"author\":{\"name\":\"Farm Journal\",\"@id\":\"https:\/\/www.farmjournal.com\/#\/schema\/person\/5af42bd34f25f33f410563a95ad923df\"},\"headline\":\"New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend\",\"datePublished\":\"2025-10-16T14:12:07+00:00\",\"dateModified\":\"2025-10-16T14:27:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/\"},\"wordCount\":540,\"publisher\":{\"@id\":\"https:\/\/www.farmjournal.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.farmjournal.com\/wp-content\/uploads\/2025\/10\/ad-insights-2025-line-green.webp\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/\",\"url\":\"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/\",\"name\":\"New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend - Farm Journal\",\"isPartOf\":{\"@id\":\"https:\/\/www.farmjournal.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.farmjournal.com\/wp-content\/uploads\/2025\/10\/ad-insights-2025-line-green.webp\",\"datePublished\":\"2025-10-16T14:12:07+00:00\",\"dateModified\":\"2025-10-16T14:27:05+00:00\",\"description\":\"New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/#primaryimage\",\"url\":\"https:\/\/www.farmjournal.com\/wp-content\/uploads\/2025\/10\/ad-insights-2025-line-green.webp\",\"contentUrl\":\"https:\/\/www.farmjournal.com\/wp-content\/uploads\/2025\/10\/ad-insights-2025-line-green.webp\",\"width\":1415,\"height\":804},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.farmjournal.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.farmjournal.com\/#website\",\"url\":\"https:\/\/www.farmjournal.com\/\",\"name\":\"Farm Journal\",\"description\":\"Farm Journal is America\u2019s #1 provider of agriculture content, producer insights and business solutions.\",\"publisher\":{\"@id\":\"https:\/\/www.farmjournal.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.farmjournal.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.farmjournal.com\/#organization\",\"name\":\"Farm Journal\",\"url\":\"https:\/\/www.farmjournal.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.farmjournal.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.farmjournal.com\/wp-content\/uploads\/2024\/07\/farm-journal-logo.svg\",\"contentUrl\":\"https:\/\/www.farmjournal.com\/wp-content\/uploads\/2024\/07\/farm-journal-logo.svg\",\"width\":238,\"height\":30,\"caption\":\"Farm Journal\"},\"image\":{\"@id\":\"https:\/\/www.farmjournal.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/FarmJournal\",\"https:\/\/x.com\/FarmJournal\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.farmjournal.com\/#\/schema\/person\/5af42bd34f25f33f410563a95ad923df\",\"name\":\"Farm Journal\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.farmjournal.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/3c564f76b04f002591bae5d1749ba68b09cd7aaefc9e499a9a65e3545a64b114?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/3c564f76b04f002591bae5d1749ba68b09cd7aaefc9e499a9a65e3545a64b114?s=96&d=mm&r=g\",\"caption\":\"Farm Journal\"},\"description\":\"Just chirpin' along in the universe. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. sed do eiusmod tempor incididunt ut labore.\",\"url\":\"https:\/\/www.farmjournal.com\/author\/ryan-kramer\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend - Farm Journal","description":"New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/","og_locale":"en_US","og_type":"article","og_title":"New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend - Farm Journal","og_description":"New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend.","og_url":"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/","og_site_name":"Farm Journal","article_publisher":"https:\/\/www.facebook.com\/FarmJournal","article_published_time":"2025-10-16T14:12:07+00:00","article_modified_time":"2025-10-16T14:27:05+00:00","og_image":[{"width":1415,"height":804,"url":"https:\/\/www.farmjournal.com\/wp-content\/uploads\/2025\/10\/ad-insights-2025-line-green.webp","type":"image\/webp"}],"author":"Farm Journal","twitter_card":"summary_large_image","twitter_creator":"@FarmJournal","twitter_site":"@FarmJournal","twitter_misc":{"Written by":"Farm Journal","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/#article","isPartOf":{"@id":"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/"},"author":{"name":"Farm Journal","@id":"https:\/\/www.farmjournal.com\/#\/schema\/person\/5af42bd34f25f33f410563a95ad923df"},"headline":"New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend","datePublished":"2025-10-16T14:12:07+00:00","dateModified":"2025-10-16T14:27:05+00:00","mainEntityOfPage":{"@id":"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/"},"wordCount":540,"publisher":{"@id":"https:\/\/www.farmjournal.com\/#organization"},"image":{"@id":"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/#primaryimage"},"thumbnailUrl":"https:\/\/www.farmjournal.com\/wp-content\/uploads\/2025\/10\/ad-insights-2025-line-green.webp","articleSection":["News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/","url":"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/","name":"New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend - Farm Journal","isPartOf":{"@id":"https:\/\/www.farmjournal.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/#primaryimage"},"image":{"@id":"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/#primaryimage"},"thumbnailUrl":"https:\/\/www.farmjournal.com\/wp-content\/uploads\/2025\/10\/ad-insights-2025-line-green.webp","datePublished":"2025-10-16T14:12:07+00:00","dateModified":"2025-10-16T14:27:05+00:00","description":"New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend.","breadcrumb":{"@id":"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/#primaryimage","url":"https:\/\/www.farmjournal.com\/wp-content\/uploads\/2025\/10\/ad-insights-2025-line-green.webp","contentUrl":"https:\/\/www.farmjournal.com\/wp-content\/uploads\/2025\/10\/ad-insights-2025-line-green.webp","width":1415,"height":804},{"@type":"BreadcrumbList","@id":"https:\/\/www.farmjournal.com\/new-ad-insights-tool-from-farm-journal-gives-agrimarketers-new-levels-of-control-and-trust-in-their-digital-strategy-and-spend\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.farmjournal.com\/"},{"@type":"ListItem","position":2,"name":"New Ad Insights Tool from Farm Journal Gives Agrimarketers New Levels of Control and Trust in Their Digital Strategy and Spend"}]},{"@type":"WebSite","@id":"https:\/\/www.farmjournal.com\/#website","url":"https:\/\/www.farmjournal.com\/","name":"Farm Journal","description":"Farm Journal is America\u2019s #1 provider of agriculture content, producer insights and business solutions.","publisher":{"@id":"https:\/\/www.farmjournal.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.farmjournal.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.farmjournal.com\/#organization","name":"Farm Journal","url":"https:\/\/www.farmjournal.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.farmjournal.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.farmjournal.com\/wp-content\/uploads\/2024\/07\/farm-journal-logo.svg","contentUrl":"https:\/\/www.farmjournal.com\/wp-content\/uploads\/2024\/07\/farm-journal-logo.svg","width":238,"height":30,"caption":"Farm Journal"},"image":{"@id":"https:\/\/www.farmjournal.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/FarmJournal","https:\/\/x.com\/FarmJournal"]},{"@type":"Person","@id":"https:\/\/www.farmjournal.com\/#\/schema\/person\/5af42bd34f25f33f410563a95ad923df","name":"Farm Journal","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.farmjournal.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/3c564f76b04f002591bae5d1749ba68b09cd7aaefc9e499a9a65e3545a64b114?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3c564f76b04f002591bae5d1749ba68b09cd7aaefc9e499a9a65e3545a64b114?s=96&d=mm&r=g","caption":"Farm Journal"},"description":"Just chirpin' along in the universe. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. sed do eiusmod tempor incididunt ut labore.","url":"https:\/\/www.farmjournal.com\/author\/ryan-kramer\/"}]}},"modified_by":"Farm Journal","publishpress_future_action":{"enabled":false,"date":"2026-03-28 05:51:54","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.farmjournal.com\/wp-json\/wp\/v2\/posts\/16228","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.farmjournal.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.farmjournal.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.farmjournal.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.farmjournal.com\/wp-json\/wp\/v2\/comments?post=16228"}],"version-history":[{"count":3,"href":"https:\/\/www.farmjournal.com\/wp-json\/wp\/v2\/posts\/16228\/revisions"}],"predecessor-version":[{"id":16236,"href":"https:\/\/www.farmjournal.com\/wp-json\/wp\/v2\/posts\/16228\/revisions\/16236"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.farmjournal.com\/wp-json\/wp\/v2\/media\/16235"}],"wp:attachment":[{"href":"https:\/\/www.farmjournal.com\/wp-json\/wp\/v2\/media?parent=16228"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.farmjournal.com\/wp-json\/wp\/v2\/categories?post=16228"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.farmjournal.com\/wp-json\/wp\/v2\/tags?post=16228"},{"taxonomy":"post-author","embeddable":true,"href":"https:\/\/www.farmjournal.com\/wp-json\/wp\/v2\/post-author?post=16228"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}